Building bright futures through jobs & housing

Focused messaging

Project for Pride in Living (PPL) is a vital Minnesota nonprofit that provides transformative affordable housing and employment readiness services to low income families and individuals.

When we started working with PPL, they were in the midst of an organizational rebrand that included narrowing communications around their core services—housing and jobs for low income communities.

The redesign elevated those two services, greatly simplified how they talk about programming, and highlighted the pride program participants have when they move their household towards long-term stability.

PPL Homeapge

Showcasing data

As an organization, PPL is committed to making decisions based on data & analysis. That commitment needed to be evident through the site. We created easily-editable widgets that enabled administrators to produce infographic by simply typing in a number and a title.

Statistic from PPL
Statistic from PPL